A new year, a new opportunity for rebranding! Let's hope its not all this bad, though, huh? Poor Xerox, nice type and all, but does the world need another dreadful little globe? I love the press releases. The red is vibrant or vivid. Funny how its never described as violent, bloody or aggressive. Ahhh the joy of language, as we move towards the point where it has no bloody meaning anymore. Newspeak anyone?